Our Story
Lowsport has proudly been a leader in officially licensed fanwear for over 30 years.
Founded by Gary M. Low, the company has deep roots in the sports world. Gary’s earlier venture, Speedgear.com, specialized in licensed products from Formula 1 and Indy Racing, featuring renowned brands like Ferrari, Mercedes, BMW, Penske, and Newman Haas—all crafted with the highest quality and attention to detail. He also launched RhinoRugbyusa.com, further showcasing his passion for sports.
A lifelong hockey enthusiast, Gary had the unforgettable experience of attending the Miracle on Ice game and the gold medal match at the 1980 Winter Olympics in Lake Placid. After a 37-year hiatus, he returned in 2017 for a rugby event and toured the iconic Herb Brooks rink, bobsled track, and ski jumps. During his visit, he discovered the Miracle on Ice Fantasy Camp and seized the opportunity to create a remarkable hoodie featuring the 1980 jersey for players, camp attendees, and staff. The hoodie quickly became a hit, celebrated for its exceptional fabric and craftsmanship. This success led to USA Hockey licensing Lowsport to sell the hoodies online and in retail shops, paving the way for the diverse range of products you see on our website today.
Building on this momentum, Lowsport secured licensing agreements with the Jamaica Bobsled 1988 Team, the Herb Brooks Foundation, Shelby American, and Colin Carter, a renowned Formula 1 racing artist.
Explore our collection and relive some of the most iconic moments in sports history!